Tyra Banks Launches TypeF.com

Tyra Banks is launching a new online fashion and beauty destination, TypeF.com. The concept celebrates multicultural beauty with content that’s very customized. You put in your stats (height, hair color, skin tone, etc.) and the site tailors content just for you. Here’s an excerpt from Tyra’s intro letter, currently posted on the site as a placeholder until go time:

“It’s time for a fashion and beauty revolution! I’m so excited and proud to introduce you to typeF.com. Beauty is not one size, one shade, one style, one color – YOU are beauty and typeF.com is the beginning of a movement that starts with and for YOU. It’s a destination that continues my mission to expand the definition of beauty. My goal is for typeF to be THE place where you will find your ultimate style confidence created for you, with you and by others like you.”

As a Tyra fan, I’m sold. Check it out: www.typef.com T.P.D